In this Post, I have Curated 20 Best SEO Tips which will help you rank very fast in Google’s Search Results, Don’t Follow Blackhat SEO Tactics for your Project because Google will Penalise your Website or Blog as Google is becoming very strict for clearing spammy and bad Websites.
This Post is for anyone who needs New and Latest SEO Tips which are completely White Hat and whether you have a Blog, Company Website, Startup etc These tips will work for all.
A lot of Business’s and Digital Marketers Use SEO to Rank their Websites which help them Generate Revenue Online as well as Offline which shows a good Online Presence.
So without wasting time Below are my Handpicked Proven SEO Tips which will help you in 2018.
20 Proven SEO Tips :
Killer SEO Checklist [Infographic] by the team at Capsicum Mediaworks, LLP
1. Growth Hack On-Page SEO
You all know that SEO is Divided into 3 parts which are ON-PAGE, OFF-PAGE and On- Site. If your Site is Fresh New and you want rank the Website fast then Focus More on ON-PAGE SEO.
Just Forget about OFF-PAGE SEO for Initial 6 Months which includes building backlinks.
Just Create Awesome and Informative Content which Targets a huge Number of Audience and should benefit them.
Few Ideas on ON-page SEO:
- Create Visual Content for your Blog or Business Website
- Right away Create a Youtube Channel ( Youtube has grown a lot in the past 2 years in terms of Authority )
- The Era of Text is Gone, Create Infographics for your Blog Posts and Business Websites.
- Explain in Depth about what you write.
2.Target Profitable Keywords with Low Competition
If you want to Rank for a Particular Keyword, then Optimizing and Picking right keywords is very Important. If your Site is New and you want to rank for very high Search Volume Keywords then chances are it would take a lot of time to rank.
The smart approach is to go for Low Competition Keywords which are Profitable Keywords. Do keyword Research Using tools Like Google Keyword Planner or Uber Suggest which are Completely Free.
If you need more in Depth Research Use Long Tail Pro or Semrush, Best tools in the Market.
After having a good Amount of Backlinks and some Authority you can try Optimizing High Search Volume Keywords, You might Rank for Sure.
3.Create Video Content
If you want to survive in the Online Marketing Industry then Start Creating Video Content. If you are a Professional Blogger, Business Owner, Digital Marketer, Affiliate Marketer, Product Owner whatever it is Just Start Creating Video Content.
Market your Products or Websites by Creating Video Intros.
For Example, if you are writing a Blog Post ” 5 Proven SEO Tips “, then make the same Video about “5 Proven SEO tips” and Upload it on your Youtube Channel, I can Guarantee you that Google will Pick you Instead of those who just have Text Content.
Big Secret SEO Tip: Youtube Channel ( Video Content) + Website ( Visual Content and Informative)+ Authority ( Branding and Increasing Social Circle ) = Overall SEO in 2018
4. Place Target Keyword in Title Tag
There are Cases where Site with High Amount of Quality Backlinks Ranked without Optimizing Keywords in the Title Tag, But I feel it’s very Important SEO Tactic.
You need to Be aware that there is no Such Magic SEO Tips to rank #1 in Google, You need to Hustle,Try Almost every SEO Tactic to be in the Game.
If you use WordPress as CMS then it’s very Easy Placing keywords in Title Tag.
Use WordPress Plugin Yoast SEO where you can Improving Overall On-Page SEO.
5. Optimise Meta Description with Target Keyword
Write Good and Short Meta Description which will Cover Everything about the Web page, Add Target Keywords and Don’t Just Stuff the Keywords which will result in Bad SEO.
Your Meta Description is like Advert in the Search Engines.
Writing Good Meta Description can Even improve your CTR of the Website, If you are Running Adsense on the Site then this Tip is going to Make a lot of Impact on your Adsense Earnings.
6. Build Internal Links
Having Internal Links on your Website can help you a lot in Long Term SEO, You Might not Rank Instantly but in future, by Optimizing Completely you can be on Number One Spot.
Add useful and High Authority Links which will Helps your Readers.
Make your Website more Resourceful and Authentic, Don’t Make like a Spammy Site just adding Links.
Have a Good Strategy and Plan for adding Links.
Wikipedia has a lot of Links in their Articles which Redirects links to the Same Wikipedia Pages.
This is the Reason I feel Wikipedia is on number 1 Spot on Almost Everything.
7. Make Website Mobile Friendly
The Future of the Internet is Mobile, If you are not Optimizing your Site for Mobile Devices then you are Leaving Money on the Table.
Use Mobile Friendly Themes, You can find I lot of it.
I recommend :
- My Theme Shop ( Affordable and High Quality )
- Studiopress ( Genesis Framework )
I have used Mythemeshop when I started Seodumb and the Performance of my Blog was impressive. mythemeshop Themes are Completely SEO Optimized. Using Free themes on WordPress is not Recommended if you want to make some serious money and think from SEO Perspective.
Use Plugins to Optimize it, I recommend using AMP For WP Plugin for WordPress which can help improve overall Mobile SEO.
8. Optimize Image SEO and Add Keywords in ALT Tag
A lot of people I have Seen Doesn’t Optimize the Images, All they do is just Upload it and Insert as it is. Images play a crucial role in Overall SEO of the Site.
Add Keywords in the ALT Tag Section, Make Sure you add it in the Title of the Image also.
Compress the Image Size Using Plugins. Large Size Images take long time to Load which is again bad.
I recommend WordPress Plugin WPMU DEV for Compressing the Images.
9. Design and Visualize your Content
Having a Good Readability of a Webpage or Blog Post plays a major role in terms of engaging people to stick on the Webpage, This is an indirect approach to SEO.
People who stay long duration of time on the Webpage affects a lot, It helps improve the Bounce Rate of the Website which is crucial for SEO.
Have a Mixture of Text Content + Visual Content + Links + Nice Format = Nice Appealing Content
Add Table of Contents on the Topmost section of the Post which shows all the H1 Headings, H2 headings so that audience can choose what they want to Read.
Use WordPress Plugin Table of Content + ( TOC + )
10. Improve User Experience
At the End what Google Cares is User Experience and User Satisfaction, If you are not Improving your Website/ Blog’s user experience you will never Rank on Google.
How much time User Spends on Web Page tells a lot about your Website, If a User Exits and turns back from your Website, It leaves a very bad impression.
Don’t place Pop up ads on your Website/Blog just because you want to make money, They do nothing but ruin your Website.
Technical SEO Tips
11. Install SSL Certificate ( Move to HTTPS )
If you notice every single Website on the Top Results of Google you will see that every website has HTTPS and SSL Certificate Enabled. This has not a major factor for SEO but soon it will be a must for the Websites to Enable Https.
You can use Free SSL from let’s Encrypt or Cloud Flare.
If you are Using WordPress Platform then it is very easy to Install SSL from Cloudflare and Let’s Encrypt.
Some Hosting packages Provide you Free SSL which is a Bonus.
If you need a premium Touch then Purchase the SSL Certificate from Godaddy.
12. Improve Website Load
Google has given topmost priority for the Websites which loads faster. If your Website is Loading Slow then Make Sure you Purchase Good Quality Web Hosting which is the Foundation of any website.
You think from your Own Perspective, You wanted to read some interesting Article or search for something you want and doesn’t load any shows you error pages, Images don’t load, It feels frustrating.
You can Host your Website on Cloud, VPS or a Dedicated Server. Do not Host your Website on Shared Hosting.
You should also implement CDN on your Website/Blog, If you need free CDN, Use Cloudflare or Buy Premium CDN Solutions like MaxCDN, Amazon CloudFront, Key CDN.
My Recommended Hosting :
- Bluehost US ( For Mid Level Sites )
- Siteground ( For Mid Level Sites)
- Kinsta ( High Traffic Sites )
- Amazon Web Services ( Recommended for Huge Traffic Sites, Running Some Serious Online Business)
After choosing Solid Host and all if again your Website loads Slow then use Caching Solutions like Maxcdn and Cloudflare.
Use Plugins WP-Super Cache and WP- total Cache.
Optimize and Compress Images as I have mentioned above.
Add Short URL’s in the Permalink of the Site, Add Short Keywords which can give you the Boost to Rank Faster in Google and Other Search Engines.
As you can see in the above image How I added short URL in the permalink, It looks very neat and meaningful to Google, Long URL’S Tend to be more ugly and spammy according to me.
Recent Studies on SEO states that Short URL’S are ranking Faster than adding some Lengthy URL’S.
Pro Tip: Add Target Keyword in the URL which is Short and Profitable
Everyone has a different Approach to Building Backlinks.
Some Do Blog Commenting, Some Just Spam it, Some Buy Backlinks which is OK.
But What I feel is Backlinks are Bullshit if you Doesn’t Have Good Content.
Two Situations :
- Good Content without Backlinks = Bullshit SEO
- Huge Backlinks + Poor Content = Bullshit SEO
So everything is a Mixture of adding tactics, You can’t Expect to get results by following One or Two Methods and it’s not about the number of Backlinks it’s about the Number of Quality Backlinks.
Let’s say you are in a Fashion Niche, You should focus on Building Backlinks which are the Fashion Industry and Blogs, That makes more sense for the Google, It’s all about providing Google Value and not Confusing Google.
Let’s say you are in the Digital Marketing Space which is a Business Niche, You should build Links around B2B and B2C Companies and Blogs on Business Niche. You should not focus on the Quantity of Links, Don’t build Fashion Niche Links, Travel Niche Links, Health Niche Links because Google Will gets Confused to rank the Web Pages / Blog Posts of your Website.
I have Less than 100 Backlinks as of Now and I rank for the Keyword “SEO Tips 2018” on the Top page of Google’s Search Results.
Bottom Line :
- Informative Content + Quality Backlinks + Social Authority + Decent Traffic = King Size SEO ( No one Can Stop You for achieving the Results )
Be Active in Internet Forums Like Quora, Reddit, Stumbleupon etc and Solve People’s Problems.
If your Content is Great for Sure People will Link your Website and will share with Other People.
This is most common way to get Backlinks, Use SEMRUSH Tool to Spy on Competitors Keywords and Links.
Import it all in Excel and Start Communicating with the Link Authorities by Emailing them.
Again Don’t Just Spam the Atmosphere, Communicate in a good manner and see if you can Solve their Problems in Exchange of Backlinks.
16. Submit Sitemap to Google
After Verifying your Website on all the Search Engines, Your Next step is to Submit Sitemap to the Search Engines.
By Submitting sitemap to Search Engines the Benefit is it makes easier for the Web Spiders to Crawl the Data Easily.
The more help you can give Google, The better Results you Fetch.
It’s very Easy to Submit it a Sitemap.
Use Google Webmaster’s tool, For Bing Use Bing Webmaster Tool.
You can Create Sitemaps in WordPress using WordPress Plugins like Yoast SEO, All in ONE SEO, Jetpack, XML Sitemaps.
I recommend go for Yoast SEO and Jetpack WordPress Plugin.
17. Improve Security of a Website
Improving your Overall Security of the Website Can Help you in a Long Run, Just Be Practical and think from your Own Perspective ” Would you Purchase Products and Services from Sites which are Vulnerable to Hacking? You care about your Privacy and as a Webmaster, it’s our Responsibility to Take care of users Privacy.
Use Solid Web Host ( Kinsta ) and Use Cloudflare which prevents DDOS Attacks and offers free CDN.
So this can be a very crucial SEO factor.
- Use WordPress Plugin Wordfence which can help the Site make Secure.
- Use 2FA- 2 factor Authentication
- Enable SSL
- Keep your Site Spam Free.
18. Audit your Website and Fix Errors
You should Audit your Website Every Week or Month to check the errors in the Website.
You can use Tools SEMRUSH and Similar Web to Audit Website.
Even if you have Optimised your Website to in terms of SEO, There will be still minor errors on your Website.
Take a look at my Website’s Audit Report.
As you can see my Total score is 70% after optimizing to the Best.
HTTPS Score is 96% which is great, It’s very important to make your Website Secure.
Performance Score is 90% which is good, This completely depends on your Web Hosting Provider.
The Internal Linking Score is average, It is suggesting to Interlink more.
You can even Interlink your own Links within your Blog/ Website or you can link other Websites too.
I suggest to Interlink both of the Aspects.
19. Fix Crawl Errors in Google Search Console
Google gives importance to Websites which are Clean and Error Free.
You can get errors frequently on your Website.
You do not have to Invest in Expensive SEO Tools to fix all these Errors.
Google itself gives you a Free Tool which is worth and is better than all other SEO Tools in the Market.
In Google Search Console, You can see Crawl Stats, Robots.txt Status and Server Connectivity Status.
If there is any Error Google Notifies you to fix it.
Follow the Guidelines on How to Fix and Apply.
If there is Network Connectivity Issue then you have to Contact your Web Hosting Provider.
Adding Sitemap to Footer of the Website have some Benefits.
You make Google Easier and Faster to Crawl your Website, If you are not Providing Google an easier way then Google Takes a lot of time to Crawl and Rank.
The faster Google Crawls, The More you have chances to Rank on Google.
I rank for the keyword “SEO Tips 2018” on Google First Page among Big Brands like Optinmonster and Backlinko.
Now you may think I invested a lot of money on Advertisements. If you check my Domain History and SEO Report then you can find that I don’t have any Backlinks and neither I promoted my Website.
I just Focused on Creating Good and Updated Content to Google and applied all these Tips I mentioned in the Article.
Bonus SEO Strategy
Leverage All Social Networks
It is very important to be on all the Leading Social Networks.
Start now and Create all Social Media Profiles of your Brand, Product and Website and Start Creating Content on Social Media Vice-Versa.
Whether it’s Linkedin, Instagram, Facebook, Medium and Pinterest just be Everywhere.
I am not saying you to Spam all the Social Media.
Just Create Awesome and Problem Solving Content.
- How to Verify WordPress Blog using Google Search Console
- Best SEO Plugins for WordPress
- 100 Google Ranking Factors
Last Updated: 21/01/2019
Inbound marketing Blog by Abdul Nafey. Founder and CEO of Nomadicblogging ( Early Stage Internet Startup ). Apart from Online Activities Nafey likes Travelling and Attending Technology Conferences.